We help brands cut through AI noise with smart, strategic automation that feels human.

AI is only powerful when it’s trained on your voice, values and standards.

Radar helps brands use AI without compromising credibility. By combining editorial strategy with AI integration, we build systems that keep content human, nuanced and recognisable as content scales.

Our work includes:

⦿  Editorial systems designed for AI-assisted publishing

⦿  Brand voice and tone frameworks that scale across teams and tools

⦿  Prompt libraries built on human judgment and clear standards

⦿  Thought leadership and authority positioning for credibility-driven brands

⦿  Editorial oversight for high-stakes, AI-assisted environments

⦿  Content standards and governance frameworks for AI-assisted publishing

 
 

Why choose Radar?

Speed is easy. Discernment is rare.

It’s tempting to mass-produce clean, polished content at lightning speed. But quantity without quality doesn’t build authority. Instead, it dilutes it. In a crowded digital landscape, more content often just means more noise.

At Radar, we don’t believe your brand voice should disappear into the algorithm. We see too many brands flattened by formulaic, AI-led content that sounds impressive yet is completely forgettable.

Our approach is different. We work with brands that prioritise human touch over volume, and credibility over speed. Brands that want to sound thoughtful, distinct and recognisably human.

The result is content that scales without flattening or falling short. We create messaging that feels consistent and true to your voice.

At Radar we believe AI should sharpen voice, not erase human creativity.

 
 
 
 

Meet Kate

I’ve spent the past 15 years writing, editing, commissioning and shaping content for best-selling magazines and established brands. That experience has given me a clear instinct for what effective content actually does. It resonates, holds attention and earns trust over time.

Today, I help brands and creatives integrate AI in ways that strengthen their voice rather than dilute it. My work focuses on building editorial systems that guide AI with intent, so content becomes faster and more consistent without losing nuance, clarity or credibility.

AI should not replace voice. It should be directed by it. When used properly, AI sharpens thinking, improves efficiency and supports scale without flattening what makes a brand recognisable.

In an AI-saturated landscape, differentiation does not come from volume or optimisation. It comes from standards, creativity, judgment and emotional intelligence – the qualities machines cannot replicate on their own.

That is why I created Radar.

Kate